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A video interview for business is conducted in a slightly different format. A specific list of questions is also compiled, which the respondent answers. Such an interview needs to be promoted in society. In this case, the question arises, is it worth ordering an interview from a blogger?
Video interview - does it make sense to go to a blogger?
If you decide to advertise your business through interviews, then asking a blogger about it is a great way to promote it.
In general, bloggers — no matter what the blog topic is — share their information with their subscribers. When an influencer has developed communication skills, he openly communicates with his audience, then people listen to him. And if a blogger says that the company is good and you can safely work with it, this will definitely give a good result.
It is worth remembering that usually such services from influencers are far from wordpress web design agency cheap. Sometimes the cost can exceed all expectations. Therefore, before ordering a video interview from a blogger, you need to carefully study the blog, audience, and subscriber activity. This way, the likelihood of wasting money will be much less.
So, you have decided to contact a blogger. In this case, you need to think everything through carefully. You do not need to choose the first influencer you come across. It is better to spend time analyzing them than to miscalculate and lose time and money.
It is best to search for a blogger in your region. Yes, it will be more difficult, but more effective, especially if your company's services are widespread in your region. You can search by hashtags.
Be sure to thoroughly study the blogs of bloggers that suit you. Pay attention to how they communicate with their audience, how the blogger's speech is structured. The speech should be coherent, literate: people who conduct an interesting conversation are more listened to and are more pleasant to listen to. Also pay attention to whether there are bots among the subscribers, whether the comments are fake. Bots are easy to check. For example, a blog with ten thousand subscribers has about ten likes and comments under each post. Naturally, there will be no one to leave likes and comments if most of the subscribers are fake. In fact, you can fake not only the audience size, but also likes and comments. Some blogs also manage to fake the number of views of stories. Most often, fake comments have nothing to do with the topic of the post. These can be simple phrases: "How great!", "Great photo!", "Cool!" A large number of comments can also be alarming. Don't be lazy, browse through the latest posts, and if the activity is mostly from the same accounts, most likely the comments are fake, even if they are written by real people. Such a blog is unlikely to be of any use to your company.
Many subscribers ask for advice, ask questions to popular bloggers. This is an important sign: it means that people trust this person and will listen to him.
Why do small and medium businesses need this?
Nowadays, everyone actively uses social networks, be it young people or middle-aged people. Promotion in social networks works best. Large companies have long mastered online advertising. Small and medium businesses also strive for this.
Video interviews help attract potential clients, inform the public about the advantages and features of manufactured products. The main thing is to be sincere in front of the camera, so you can win over people who will watch your interview.
That is why small and medium businesses should not give up such promotion methods. With the help of video interviews, you can increase recognition, improve your reputation, and attract new clients.
Small companies need advertising as well as successful advanced businesses. Properly chosen promotion will help to achieve excellent results. But why not use regular advertising?
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